Turning agricultural innovation into commercial success.
Focused on biologicals, bio-stimulants, crop nutrition, ag technology, and sustainable technologies for soil, seed or foliar applications.
SparkAg Solutions helps companies evaluate market opportunities, position products to be successful, build distribution and accelerate commercial growth.
We work with agricultural manufacturers, technology companies, investors, and distributors looking to launch new innovative products.
Schedule a Meeting40 years serving in the ag retail world, working for manufacturers, launching products and helping companies grow — from farmer owned cooperatives to private equity entities.
Trusted relationships across North America’s leading distributors, retailers, manufacturers, and technology companies.
Built and led regional and national sales teams. Served on executive leadership teams. Spearheaded product development projects.
From Market Evaluation to Commercial Execution
Whether you’re evaluating a new technology or preparing for a national product launch, SparkAg Solutions provides practical commercial guidance at every stage of growth.
Market Opportunity Assessment
Evaluate market potential, competitive positioning, pricing strategy, proof of concept, and commercial fit before investing in commercialization.
Go To Market Strategy
Develop practical go-to-market strategies that turn promising technologies into successful commercial businesses.
Customer Mapping
Design distribution strategies that connect innovative products with the right customers through the right channels.
Strategic Partnerships
Build productive relationships with manufacturers, distributors, retailers, and technology partners that accelerate growth.
Strategic Account Development
Identify, win, and grow strategic national accounts that create long-term commercial value.
Commercial Launch Support
Prepare your organization for a successful product launch through commercialization planning, sales readiness, and execution support.
Experience. Relationships. Results.
Alan Sparkman founded SparkAg Solutions after more than 40 years helping agricultural companies successfully commercialize new technologies and grow market share.
He holds a B.S. in Agronomy and Soil Science and combines technical expertise with executive leadership experience across agronomy, marketing, sales and strategic account management.
For more than 20 years Alan led agronomy and marketing programs within the agricultural cooperative system, launching crop input technologies, developing agronomic marketing programs, introducing precision agriculture solutions and working directly with retailers and growers.
Most recently, Alan served in executive leadership roles at Verdesian Life Sciences, leading strategic accounts and commercial initiatives with many of North America’s largest agricultural distributors.
Today he helps innovative agricultural companies bridge the gap between technical innovation and commercial success.
Learn More About AlanView LinkedIn ProfileReady to grow your business?
Let’s start a conversation about your goals and how we can help.